Interview with Rocco Giancarlo @ (roccogiancarlo)
Thank you so much for joining us! Can you tell us a story about what brought you to this specific career path?
It was all sort of a happy accident. I had spent many years in the tech world, founding companies. This was back in the early part of the 2000’s when the internet was really growing and mobile phones were starting to gain popularity. There was a need and a space, and I occupied that space. I’ve always has a keen interest in design and fashion, though, which reflected in the work I did in tech – I had a very tight grip on design and quality. I grew up in a very Euro-fashion forward household, the son of professional photographers – I don’t think there was a week where I wasn’t dressed up and in front of a camera, which also contributed to it. But it wasn’t until 2015 that I had the opportunity to really use all of the experience I had gained by starting work in the entertainment industry – Hollywood. A job that kinda of fell into my lap, purely by chance. A boy from a very small neighborhood in the south side of Chicago, a nobody really, suddenly working with Hollywood’s biggest and most well-known. The rest is, as they say, history.
Can you share the most interesting story that happened to you since you started doing this?
Given who I’ve had the pleasure to meet and work with over the years. I wouldn’t be able to narrow it down to only one moment. It would be more of a collection of individual stories that, when added together, create a singular definition of my experience. I’ve had the chance to meet people from all walks of life, including many of my personal heroes – and I think, if I had to answer this as it is, I’d say listening to my name being spoken by people whom I consider mentors, people I look up to, that in-and-of-itself has made this whole experience worth it. I remind myself of that every single day, especially when the road is tough.
Which tips would you recommend to your colleagues in your industry to help them thrive and not “burn out”?
The key is to remind yourself of your ultimate goal(s) each day. The process may not be pretty, but the result always is. Positive, or not so positive, experiences themselves are invaluable – all pieces of your life’s puzzle. Some fit perfectly and some you need to really teach and maneuver to get it to fit. Take inventory of yourself each day. Ask yourself in a scale of 1-10 how good were you that day. What did you do well? Not so well? What can you do to improve that score? And something we all know, but I’ve been reminded of lately is the importance of self care time. Whether it’s five minutes or five days, you absolutely must take time and step away to keep your perspective fresh and your head clear.
None of us can succeed without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story?
Although I started out life in a household and family that had everything, that quickly fell apart and at a very young age I was left with nothing. Struggling even to find a place to live. It was my mother and I against the world at one point. My father died at a young age, as did his sister (my aunt). All of my grandparents have left this earth, both my grandfathers before I was born. So I didn’t necessarily have many “teachers” in a sense. Most of what I know is self-taught, including how to tie a tie, and yes, using a sewing machine. I was sort of forced to learn on the go, and learn it by myself. Which is really great. But also very lonely. I had to build everything I have from the bottom up, from less than scratch which gave me the character I have today. The “defining moment” that really managed to turn things around was when I met with my very first celebrity client. Taking that leap of faith, and putting their trust in me the way that they did without having much of a background or experience at all, is what launched me lightyears ahead of anywhere I could have ever dreamed of being. Taking that opportunity and really owning it, mastering it, and making sure it was nothing less than perfect, is what I owe as to where I am at today.
How have you used your success to bring goodness to the world?
I believe in being empathetic and striving to leave the world in a better place than when I entered it. It’s easy to lose sight of that given what’s been happening lately. But I make sure to donate to noble causes, use my status as a platform to raise awareness, and really back up the verbal support with action. I like to do as much pro bono work as possible, to help give others the advantage that they may have otherwise not been able to get. There’s so much talent out there that will never be discovered simply because there isn’t a structure for those to share it with the world.
Do you have a favourite “written Quote”? Can you share a story of how that was relevant to you in your life?
My favorite life lesson quote without doubt (paraphrased) is: Grant me the serenity to accept the things I cannot change, the courage to change the things I can, and the wisdom to know the difference. This applies to every aspect of life. We fixate on the negative outcomes and accept the positive ones. When I started my very first business, I was a very smaller player in a rapidly growing arena. Many of my would-be competitors were so hyper focused on trying to alter the market to fit their product that they eventually couldn’t compete. Instead, I focused on changing the things I could, which were my approach and my product. I accepted the market as it was at the time, which I couldn’t change. I knew I could alter my product to better fit the market without compromising my vision. And knowing the difference between the two lead me to succeed.
How can our readers follow you on social media?
Instagram, Twitter, and TikTok @roccogiancarlo
Anything specific you’d like to have mentioned in the article?
I am in film/production management. I am also a personal stylist and lifestyle coach.