Interview With JJ Chase (@jjchase)


Thank you so much for joining us! Can you tell us a story about what brought you to this specific career path?
After being featured in Seventeen Magazine in high school for my fashion blog Word by Jessie, I decided to start my blog again when I was working at The Kooples as the Collection Coordinator. I used it to start reviewing wellness spots in Paris — which allowed me to meet many important figures in this industry such as Emma Sawko, Melanie Huynh amongst many others. At this same time, I started my first podcast, Savoir Vivre by JJ. A way to share the different Savoir Vivre (ways to live) of those I admired the most. I interviewed well-being moguls like Dana Omar of Noy Skincare, Lili Barbery, Krissy, and Chloe the founders of Sky Ting, and many others. I likewise decided to leave the fashion world and consult in social media, while maintaining my podcast and shifting the podcast to join forces with another blog, My BeautyFuel Food. I transition Savoir Vivre by JJ to My BeautyFuel Food by JJ and shifted towards the beauty world. I had the pleasure of interviewing Julie Pujols, the founder of Oh My Cream! Juliette Levy-Cohen and Kenza SMG. I was likewise recruited to be the Global Community Manager for Lancôme. This was really a pivotal moment in my career, as I was able to combine my podcast with a powerful job at L’Oréal. I continued to focus on both and the podcast began to gain traction, as I received requests for brands like Hum Nutrition to sponsor episodes. But sooner than later, I knew I wanted to combine my two passions –wellness and social media. This is when The Social Medium was born.
Can you share the most interesting story that happened to you since you started doing this?
While having an amazing experience at Lancôme, I sought more and wanted to create my own business. Slowly but surely I started consulting in addition to my job at Lancôme for holistic brands such as Holidermie, Wild & The Moon, and many more. I decided to then leave Lancôme and start my own business called The Social Medium – a digital media agency designed to “Make Your Feel Good,” as we say.
Which tips would you recommend to your colleagues in your industry to help them to thrive and not “burn out”?
Listen to yourself and do something every single day that makes you happy. Know your limits and remember you are always your best friend. Happiness is possible and you have all of the tools to create your own dream life.
None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story?
Diane Von Furstenberg, for trusting me to intern from the age of 13 to 18 at her offices in the Meat Packing District. Melanie Huynh for giving me the opportunity to work for her brand Holidermie and on her personal account, and who likewise recommended me to her friends/colleagues for consulting.
How have you used your success to bring goodness to the world? *
My podcast, now called The Social Medium, really show people that anything is possible. I use my interviews to show my listeners what it takes to “make it” and that they can do it too!
Do you have a favorite “Life Lesson Quote”? Can you share a story of how that was relevant to you in your life?
“The most important relationship in your life is the relationship you have with yourself,” by Diane von Furstenberg. As soon as I let go of what others thought of me and truly tuned into myself – I was able to find true happiness and satisfaction. When I was working in fashion, I felt lost and constantly searching to find my path. I dreamed of knowing exactly what I wanted to do in life. After years of interviewing for my various podcasts, I realized that my true passion was wellness and bringing advice to others, but also social media. I stopped listening to what others thought would be the best idea of how I should live my life but what I knew I wanted. The Social Medium has been growing and very successful ever since its birth.
How can our readers follow you on social media?
Through my Instagram at @jjchase or on my agency’s Instagram @the.social.medium
Anything specific you’d like to have mentioned in the article?
I am known as Jessie or JJ or Jessie Joan.