Interview with Bryan Pauley (@bryan_pauley)
Thank you so much for joining us! Can you tell us a story about what brought you to this specific career path?
Music was a huge part of my childhood. I grew up playing in bands and I was always an audio head. When I graduated college, the record industry was in the process of pivoting to digital. There was so much uncertainty in that part of the business, we started doing events and never looked back. There’s so much that goes on behind the scenes to make an event/tour happen. It’s an underappreciated job but it’s personally satisfying to produce events at this scale. We’ve built a solid team at Superior.
Can you share the most interesting story that happened to you since you started doing this?
Every event we do is interesting in its own way. I have endless stories I can think of. We passed on an opportunity to work with Post Malone right when he came out with White Iverson because we thought $5k was a little too much. He’s worth about 100x right now. Would have been a great relationship to have.
Which tips would you recommend to your colleagues in your industry to help them to thrive and not “burn out”?
We do this because we love music. If you’re in it just for the business, you will get burned out. I’ve come to learn you have to have a true passion for what you do, and even then, you can get burned out if you don’t set the right pace.
None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story?
Early on I had a mentor named Dan Cull. He taught me a ton about the music industry and business in general. We had different visions and I ultimately split off on my own. Nowadays my right hand is Mike T. He basically handles all the operations and processes behind the scene. Mike’s the engine of Superior Booking and I’m just the driver.
How have you used your success to bring goodness to the world?
We’ve done some real cool charity benefit concerts over the years. We’ve probably donated tens of thousands of dollars to charities like VH1 Saves the Music, Wounded Warriors, NIVA (National Independent Venue Association). We do annual Rock for the Vets concerts in Baltimore and Boston.
Do you have a favorite “Life Lesson Quote”? Can you share a story of how that was relevant to you in your life?
I had this speech class in college and we had to get up in front of the class to recite and talk about a Life Lesson Quote. I think what I said still applies today. “50 told me go ahead and switch the style up, and if they hate, then let ‘em hate. And watch the money pile up.” To me, it means not be afraid to make an unpopular decision. If you have a long-term vision and need to pivot your process or your branding strategy, people may not like it. Use it as motivation to prove them all wrong.
How can our readers follow you on social media?
They can follow me @bryan_pauley @booksuperior on IG and @superior_booking on Twitter.